How Does Your Online Marketing Funnel Stand-Up?

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This Simple Quiz is Your First Step to Determine How Effective Your Online Marketing Funnel May Be

How to Take This Quiz:
*Simply select one answer for each question below and your overall score will automatically be updated and totaled at the bottom of the page.

Which statement accurately reflects your website?

I have one and I love it

I have one, but it needs work

At least I have something

I have nothing

POINTS

Which statement accurately reflects your current website design?

It was created by a professional designer with my direction

It was created by a professional designer based on their expertise

It was created by someone on my team who is not a professional

I created it

POINTS

Which accurately reflects your opt-in strategy?

I use landing pages and have opt-in forms on 80% of my website pages

I use landing pages and have an opt-in form on my home page

I have an opt-in on my home page

I don't have an opt-in form, or I don't know what it is

POINTS

Looking at your home page, if you look at the top 2 inches of the page, what do you see?

I have a benefit-rich, prominent headline

I have a header graphic

I have my company name or company information

I have a lot of blank space

POINTS

In regards to tracking..

I track all important actions and know how/where to get my stats and conversion rates

I have tracking in place and monitor my stats, but I don't track conversions on my offers

I have tracking in place but don't often review my stats or conversion rates

I don't have tracking in place or use stats

POINTS

Regarding the following list : Testimonials, Industry Logos, Certifications, Seals, Case Studies, Endorsement, Other. How many of these elements can be found on your website?

4 or more

2 or more

At least 1

None of these

POINTS

Regarding the following list of content types: Videos, Audios, Blog, Articles, White Papers, Press Clippings, Forum, Excerpts, Other. How many of these content elements can be found on your website?

6 or more

3 or more

At least 1

None of these

POINTS

Regarding the following list of contact methods: Toll-Free Number, Phone Number, Fax Number, Address, E-mail address (or contact form), Other. How many of these methods of contact can be found on your website?

All 5

3 or more

At least 1

None of these

POINTS

In regards to Keyword Research..

I've done keyword research for my market, and use it in my marketing and website content

I've done keyword research for my market, and just use it in my marketing or website content

I've done keyword research for my market, but haven't done anything yet

I've done no keyword research

POINTS

What best describes your Paid Search efforts?

I'm promoting my business on Google, Yahoo, MSN, and other Secondary Engines

I'm promoting my business on at least two engines such as Google, Yahoo, or MSN

I'm promoting my business on at least one engine such as Google, Yahoo, or MSN

I'm not using Paid Search marketing

POINTS

In regards to a blog..

I add content at least once per week and actively promote it

I add content at least once per month and actively promote it

I have a blog, but don't regularly add content or promote it

I'm not using my blog, or I don't have one

POINTS

In regards to Articles and Press Releases..

I create at least one article/press release per week and actively promote it

I create at least create at least one article/press release once per month and actively promote it

I don't regularly promote articles or press releases, but have in the past

I've never or have stopped creating and promoting articles and press releases

POINTS

In regards to linking strategies..

I use articles and blog to attract links, plus actively solicit links from other sites

I rely on my article marketing and blogging to passively get me links

I try to get links when I can, but they are not consistent

I have no linking strategy

POINTS

What describes your attitude toward your current level of traffic?

Great! I have an abundance of qualified visitors

Decent, I have a steady volume, but could use more qualified visitors

Poor, I am not getting nearly enough qualified visitors to my site

I get very little traffic

POINTS

Which statement best reflects your current attitude toward your web site?

Great! I have an abundance of subscribers, leads, and/or customers

Decent, I have a steady volume of subscribers, leads, and/or customers, but could use more

Poor, I am not getting nearly enough subscribers, leads, and/or customers

Terrible, I get no subscribers, leads, and/or customers

POINTS

Which statement best reflects your current attitude toward your time you have available to work on your website and online funnel?

Good. I have enough time to devote to driving traffic and increasing response every week

Decent, I have enough time to devote to either driving traffic and increasing response every week, but can't always get everything

Poor, I am not finding the time I want to work on traffic or response

I am ready for someone to do this for me, I'm swamped

POINTS

Which statement best reflects your current attitude toward your level of expertise to work on on your website and online funnel?

Good. I am keeping on top of new traffic and website strategies

Decent, I stay on top of most of the newest trends, but don't try everything

Poor, I am not keeping up with half of what I should

I am ready for someone to do this for me, I'm done trying to keep up

POINTS

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